Get REady
Program
Talks, workshops, and events shaping XCamp 2025.
8:45 - 9:45
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Welcome + Ice Breaker
How To Xcamp
Jen Korney, zu
Director of Operations
Alt-Indigo
9:45 - 10:15
Break
10:15 - 11:00
Keynote
Friction with Intention: Designing Exceptional Experiences to Drive Outcomes
Cheesan Chew, Independent
STRATEGY, EXPERIENCE & INNOVATION ADVISOR
Remai Theatre
11:00 - 11:15
Break
11:15 - 12:00
Keynote
Don't Become the AI Tool
Jason Theodor, Too Clever by Half
FOUNDEr & AI CREATIVE
Remai Theatre
12:00 - 1:00
Lunch
1:00 - 3:15
Workshop: Stream 1 (Extended)
⚡︎SPARK™: Build and Visualize Your First AI-Augmented Workflow
Jason Theodor, Too Clever by Half
Senior, Principal Designer
Alt-Cyan
1:00 - 2:00
Workshop: stream 2
What is the Future of Innovation?
Colin Hoeft, SHA Innovates
Futures Specialist
Alt-Indigo
2:30 - 3:15
Xtalk: stream 2
Measurement IN UX AND SERVICE DESIGN
Fouad Jallouli, Government of Alberta
Alt-Indigo
3:15 - 3:45
Break
3:45 - 4:30
Fireside Panel
Beyond Analyst: The New Experience ROles
Rachel Kehrig, Chief Experience Officer at Sandbox Mutual Insurance
Jess Perchie, Manager, Experience, Saskatchewan Government Insurance
Sheldon Bauld, Director, User Experience, Government of Alberta.
Chelsea Rink, Manager of Customer Experience, Farm Credit Canada
Alt-Indigo
7:45 - 8:30
Rise & Shine
9D Breathwork EXPERIENCE
Travis Low, Independent
Facilitator & BREATHWORK Guide
Alt-Indigo
9:00 - 9:45
Breakfast / Keynote
Hidden Drivers: Using Behavioural Science to Understand & Influence Consumer Decisions
Emily Schmidt, ATB Financial
Director of Client and Team Member Experience
Alt-Indigo
9:45 - 10:15
Break
10:15 - 11:00
Keynote
experimentation: how big tech is constantly iterating
Nate Heagy, Pinterest
Engineering Manager
Remai Theatre
11:00 - 11:15
Break
11:15 - 12:00
Keynote
What Dance Floors Can Teach Us About CX/UX
Albert Jame, zu
Chief Experience Officer
Remai Theatre
12:00 - 1:00
Lunch
1:00 - 2:30
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Workshop: Stream 1
Sketchy uncle brians sketch class
Brian Kachur, Brian Ohlmann, zu
Senior, Principal Designer
Alt-Indigo
1:00 - 2:30
Workshop: stream 2
Creating an Experience Vision You can actually use
Zach Perkins, Bentley Systems
Alt-Cyan
2:30 - 3:00
Break
3:00 - 4:45
Workshop
DESIGNING FOR THE NEXT GENERATION
Rebecca Ready, zu
Strategy Director
Alt-Indigo
Find Your Way
